VARs and MSPs are finding lucrative opportunities in the channel for disaster recovery solutions. For many clients, this is a no-brainer, especially if the products provide peace of mind in heavily virtualized environments where a failure doesn’t just take down one server but many virtual servers. Other clients, though, are reluctant to embrace robust DR solutions, whether because of naiveté, perceived budget constraints, or the temptation to use “good enough” approaches. For these clients, resellers sometimes need to go “back to the basics” to help customers understand the real value of a top-shelf DR product. Resellers can even improve service for existing clients by taking a step back from all of the technical details and focusing on what matters most: recover-ability in the event of a disaster.
The Channel Company and StorageCraft are proud to present “Back To Basics: Why Your Clients Need Great Disaster Recovery”, a live ChannelCast in which you will
- Learn about ways to sell your backup and recovery solutions to reluctant clients
- Discover options for improving service for existing clients
- Hear how you and your clients can leverage new technology to do more with less