Protecting your company’s data against threats like ransomware, phishing scams, and the latest cyber-attacks should be at the forefront of your IT strategy. However, what’s the best way to keep your files safe? There are plenty of preventative measures you can take to avoid the costly risk of downtime. Arguably the most important one is backing up and being able to recover those backups quickly and efficiently. That’s where cloud storage comes in.

One of the safest places to store your replicated data is, surprisingly to many, in the cloud. There are still people who are reluctant to put any of their content in cloud storage because they believe it to be an easy target for hackers. This mindset may exist because it seems like using the cloud means taking data security out of one’s own hands (or one’s hard drive) and surrendering it to outside powers of the cloud. However, it is this reason, among others, that make the cloud the safest and most beneficial technology for storing your business data.

  1. Files are out of your employees’ hands directly and moved offsite. To be precise, moved to the guard of professionals in offsite warehouses. This should bring peace of mind to you concerning the security of your data. If you store your data on hard drives or only in physical machines, there is a high likelihood your files will be compromised. Hacking the cloud is incredibly difficult since everything on it is encrypted. Malware and other viruses can attack your hardware, leaving your machine exposed to cybercriminals.
  2. Cloud services generally store at least three copies of all the data you’ve saved. All these replications will be kept in different places. Therefore, to lose these files, all three copies would need to be deleted at the same time to be irretrievable.
  3. You and you alone have access to your data in the cloud unless you’ve given your password over to someone.
  4. As a bonus, once you begin to use cloud storage, you’ll notice how much more cost-effective it is. There is no more need to purchase more external hard drives or USBs and simplifies the whole storage process. Instead of maintaining multiple storage devices, everything is in one place and can be easily accessed if disaster strikes on your systems.

StorageCraft is a big fan of the cloud. In fact, we use our cloud to keep your backups safe by offering you the option to replicate your ShadowProtect backup images. Keep these on our disaster-recovery cloud for online data recovery and leverage other tools you need to ensure your business stays running no matter what happens.

Contact us today to learn more about the StorageCraft Recovery Solution or request a demo.

View Comments

  • Hello Carlo,

    Yes, you have pointed out the travails of being both a Techie and a Marketer, namely predicting software release dates. We both know how fast technology changes these days. What with Microsoft updates, new hardware (and the associated drivers), the constant flow of Linux distros, and StorageCraft's penchant for getting everything perfectly aligned before a release and my job as a Technical Marketer job becomes nigh impossible. I apologize for getting the date wrong, and will post more information about the upcoming software release as soon as I get it.

    Thank you for keeping me honest.


  • You’re correct, we were referring to the guest. But, after further review, we noticed that the sentence you pointed out in step five doesn’t quite fit with the remainder of the post, so we’ve removed it. It is, however, still important to check the virtual machines’ event logs for VSS errors-- this is just a standard best practice to make sure everything is running smoothly.

  • Interesting point, Kurt. The more you lean on the cloud, the more you stand to be without if your cloud provider takes a temporary fall. An example would be the recent outage of Microsoft Azure (check out our article) For disaster recovery, the cloud is great because your backups are there in emergency when you need them. It's very important who you choose to work with when it comes to storing your backups in the cloud and you'll want to go with people in the industry that are true experts in backup and disaster recovery. The idea behind backup and disaster recovery is redundancy. You need a backup of, well, everything. That means if you've got a cloud provider taking care of infrastructure needs you'll probably want to have a plan for what you'll do if their cloud goes down for awhile. If you're relying on your own hardware, you'll want it backed up to a place that allows you to easily retrieve it in an emergency. What's even better is to use a cloud provider that gives you the ability to virtualize from the cloud so that your downtime is almost nothing. Check out StorageCraft Cloud Services if you'd like to learn more."

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